Global launch for Nike SuperRep
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We had the best time working with Nike’s creative team and Storey Studio on the global launch of Nike SuperRep – a cutting-edge development in high-intensity workout shoes. The launch took place last month in Shoreditch's Electric Light Station with Nike Pro Trainers leading workouts for over 100 participants. We fabricated multiple elements within the immersive environment, including the workout podium, changing rooms, furniture, bleachers and presentation space. Well done to the entire AJ&B crew for delivering such a super-speedy project … what a way to end the decade.
Photography by Tom D Morgan for Nike 2019